Where Innovation and Sports Analytics Meet

Welcome to the premier professional organization dedicated to advancing the use of analytics in the sports industry. ASAP brings together sports’ most respected and accomplished thought leaders, innovators, and professionals to meet, seek inspiration, and exchange ideas. Members will find a resource for analytics-driven research, collaboration, content, events, and career services.

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ASAP Participants come from many worlds: business, research, technology, marketing, broadcasting, professional sports, academia, public policy and sports regulation.

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Stat of the Week

 
November 16, 2017

1: MLB’s At Bat position on the “highest grossing sports app” list... for nine years (and counting). At Bat is opened more than 8 million times a day during the season; and for 2017, MLB went beyond the annual upgrades and enhancements to the live scoring and news app when it launched a virtual reality version on the Google Daydream VR platform.

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Blogs

GATORADE AND THE NBA G LEAGUE: BEYOND BUYER AND SELLER

The extended partnership announced in early 2017 between Gatorade and the NBA’s Developmental League is one of those truly, fully integrated partnerships, where indeed both parties expect a “combining of separate elements to provide for a (mutually beneficial) interrelated whole.”
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QUANTIFYING COMMUNITY OUTREACH WITH THE CELTICS

The Boston Celtics implemented Step Your Game Up in partnership with Lawrence, MA school system. The program is incentive-based, designed to target at-risk middle school students who are in danger of failing. Step Your Game Up was designed to drive improvements in participants’ grades and attendance.
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Events

Sloan conference

February 23-24, 2018
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